UPCOMING DIET - NUTRITION - HEALTH TRENDS 2014
Diet or
nutritional science is the next big wave in healthcare industry… human race
across globe is now more educated and aware of the price tag they are for
diseases. To manage the sick budget it was said that Prevention is better than
cure, so here we are starting of another year 2014 with a confirmation that
wellness industry will grow multi fold this year; by the news report trailing
below. This also talks about all the major trends we shall see emerging and
growing in 2014.
One major trend not
mentioned is the increasing demand of better healthy drinking water. Healthy drinking
water is not just H2O but the perfect hexagonal diamond structured water with
optimum oxygen carrying capacity and required minerals to make it alkaline,
these 2 qualities will make it more ALIVE & HEALTHY.
Mayur
***
NEW YORK, Dec. 26, 2013
/PRNewswire/ – The annual nutrition expert trends forecast is in – what fad
diets are hot? What’s out? Which foods top the list? What are consumers eating? According to a survey of more than 500
Registered Dietitians conducted by the nutrition trade magazine, Today’s
Dietitian, and a leading food, health and wellness public relations agency,
Pollock Communications, America’s demand for nutrition information is at an
all-time high and there’s no shortage of outlets talking about diets. The data shows that with all the attention on
health and nutrition, Americans need advice from dietitians now, more than
ever, to cut through the clutter.
Whether right on or
nutritionally wrong, dietitians identified 14 diet, nutrition and food trends
that will make headlines, influence food-purchasing decisions and shape
Americans’ waistlines in 2014. For
better or for worse, here’s what to watch out for:
1. Anti-wheat
sentiment. According to our experts,
consumers will continue to lean on wheat-deprived diet plans like the Paleo
diet, gluten-free or “wheat belly” in 2014.
“Despite the lack of evidence to support wheat- or gluten-elimination
diets for weight loss or health – not associated with a clinical disorder or
disease – consumers are still looking for ways to control their weight,”
explains Jenna A. Bell, PhD, RD, Senior Vice President and Director of Food
& Wellness at Pollock Communications. Just over half of the respondents
agreed that the Paleo diet, gluten-free or “wheat belly” would top the list of
most popular diet fads for 2014.
2. Ancient
grains are new again. Despite the
popularity of some low grain diets, ancient grains are being served up in 2014.
3. Add kale, coconut or chia seeds. While 32% of dietitians forecast a fondness
for ancient grains, 27% say that kale is hot (or served cold) in 2014. When it comes to ingredients, 37% dietitians
report that coconut oil is all the rage, followed by omega-3, ALA-rich chia
seeds (32%).
4. “Low
fat” falls flat. While low carb remains
strong, low fat gets weaker. Dietitians
predict that the low fat diet will be the least talked about plan for 2014.
5. The
nutrition pros promote MyPlate. Looking
for a great educational tool for creating a healthy diet? Seventy-five percent of dietitians turn to
MyPlate to help people eat right.
6. “Health”
is important in the grocery store. When
it comes to shopping for food, 95% of dietitians say that “health” is important
to shoppers. And supermarkets know this
more than anyone – the Supermarket Dietitian is the fastest growing job
classification in grocery stores nationwide.
7. I’m
a doctor… and I play one on TV.
Dietitians agree that consumers are exposed to more health information
on their flatscreens than ever before. Sixty-six percent of dietitians predict
that television doctors will up the diet discussions in 2014, along with more
views about food from celebrity trainers and chefs.
8. I’m as healthy as my friends. When it comes to weight and health, consumers
are comparing themselves to recommendations from TV personalities and
health-focused shows, say 34% of dietitians.
How else do they gauge their health and weight? They look to their friends and family.
9. Bloggers blog about nutrition and health. Whether it’s a lifestyle, mommy or
credentialed dietitian blogger, consumers are booting up their devices for diet
advice. Dietitians report that the topic
of nutrition and health is booming on blogs and websites.
10. The (mis)information age. Dietitians report that most (67%) of
nutrition information is based on personal beliefs and half-truths rather than
published peer-reviewed research. And,
75% say that there will be a preponderance of misinformation to digest in 2014.
11. More
eco-conscious eats. According to
dietitians, consumers are looking for more eco-labels in 2014. About 38% say that local is where it’s at and
31% tell us that their clients look for sustainable foods when shopping.
12. Americans
become a little too comfortable. The
national averages for body weight have not budged and dietitians worry that
Americans may be becoming complacent about their unhealthy weight. Forty-four percent feel that as we move into
2014, more consumers are becoming OK with an unhealthy weight.
13. Fruits
and veggies: the biggest bang for the buck.
If consumers made one positive nutrition change, what would that be?
It’s no surprise: dietitians say that the most important first step to improve
overall health is to eat more servings of fruits and vegetables.
14. Consumers have an insatiable appetite for
nutrition and diet information.
According to 66% of the respondents, consumers’ interest in nutrition
and weight loss will only grow in 2014.
***December 26, 2013 by
Stone Hearth News.
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